Leaflets, which can be fold, too, are mostly used as means for advertising and marketing purposes. Leaflet according to their fold can be used in multiple ways. They are generally used as in many folds as a parallel fold, concertina fold, letter fold, gate fold, french fold, double parallel fold and double gate fold.
Along with offering adaptive promotional leverage leaflet design has following benefits as well.
- Leaflet designs offer the most popular mode of advertising flexibility with the assured highest rate of success in branding.
- In a leaflet design there are endless possibilities of creativity. Moreover, a leaflet can be designed into single-side leaflet, double sided leaflet, pamphlet and brochure.
- In terms of pricing leaflets are comparatively cheap and very effective so that they can reach to every customer.
- In leaflet designing, it is easy to reach to the targeted audience with lots of information.
- It leaves a very favorable and high impact over an audiences mind.